PRESS


Press Release – Paris, October 14th 2014

Pili Pop launches its new app to help children to actively practice English

The lack of spoken practice is the leading cause of language-learning failure

Even though daily spoken practice is a critical element in language-learning success, it is still di cult for children to nd ways to practice their English every day. Cartoons in English are still too rare in a lot of countries, and many children don’t get enough English lessons at school. With its unique speech recognition technology and charming graphics, Pili Pop is the rst language-learning app that helps children to actively practice English daily.

An innovative method developed especially for children

Children have amazing abilities to learn new languages, but none of the well-known language-learning software, like Duolingo or Babbel, is developed for kids. Pili Pop is designed especially for children, with dozens of games available to motivate them to learn while having fun. Prior exposure to English won’t matter, and kids can play and say their rst words in the language of Shakespeare without even realizing they’re learning! e new application, available on October 9th, goes even further with an improved speech recognition engine and new content released every month.

Great results within a few hours of practice

Pili Pop is an award-winning method (Parents’ Choice Mobile App Award 2013, LeMobile 2013 – Public Choice Award, etc.) tried and tested by 150,000 families around the world. With only 15 minutes of practice per day, children’s English pronunciation is already enhanced and their con dence to speak English is increased.

Pili Pop also thinks about the parents!

Thanks to the new Pili Report, parents can follow their child’s progress in Pili Pop and get advice on how to include English in everyday life. Unlike private lessons, Pili Pop is always available and ts children’s schedules while remaining a ordable for parent



About Pili Pop Labs

PILI POP LABS is a Paris and New York based company specializing in language learning for children, founded by Elsa Prieto, Soiny Duval and Eugene Ernoult. Since 2012, the mission of Pili Pop Labs has been to help children around the world to become bilingual by discovering the pleasure of learning a foreign language. Pili Pop Labs is part of the Unique Heritage Media group, a media group dedicated to the youth and to their entourage.


Contact

Elsa Prieto - elsa@pilipop.com


Try our apps for free by downloading them in the App Store or Google Play!

- Available on iOS and Android -

Download Pili Pop English on the App Store Download Pili Pop Español on the App Store Download Pili Pop Français on the App Store Download Immersive Books on the App Store